To mark the 20th anniversary of the September 11 attacks, Discovery Channel unveiled a poignant six-part limited series, 9/11: One Day in America, which premiered on August 29, 2021, on National Geographic. In a heartfelt tribute, Lady Fortunes® was selected by the network to craft commemorative cookies, distributed to over 400 fire stations, including all 218 in New York City, to honor this significant milestone.The treats featured a luxurious Bourbon Vanilla Sugar Shortbread Cookie, meticulously hand-cut by Lady Fortunes®’ expert bakers. Each cookie was individually wrapped in eco-friendly glassine paper bags, adorned with a biodegradable, compostable custom label showcasing the Discovery Channel logo. This thoughtful design reflected both respect for the occasion and a commitment to sustainability.
“We are deeply honored to contribute to such a meaningful project, commemorating the 20th anniversary of one of the darkest days in our nation’s history,” said Daria Artem, Founder and CEO of Lady Fortunes® Inc. Artem’s cookies have long been a staple in Discovery Channel mailings and giveaways, and she has been a pioneer in providing eco-conscious solutions to innovative companies like Discovery Channel.
The cookies were carefully packed in kraft boxes, printed with vegetable-based inks, and cushioned with eco-friendly materials such as krinkle paper and starch-based packing peanuts, which fully degrade in water. This initiative underscores Lady Fortunes®’ dedication to quality craftsmanship and environmental responsibility, making the tribute to the 9/11 legacy even more impactful.
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